Two leading names from the flooring industry merged on April 1, to create a united operation which will comprehensively serve the needs of commercial and residential customers across the East and West Midlands and beyond.The strategic alliance of Floor Restorations Limited (FLR Group), based in Solihull, and Leicestershire based The Commercial Flooring Company (Midlands) Limited brings together over fifty-five years’ combined experience of the flooring market. The new business, which retains the long established FLR Group name, will work in partnership with leading floor manufacturers to provide an unbeatable selection of floor coverings. Their combined resources will create one of the region’s largest contractors, firmly placing the operation at the forefront of flooring in the Midlands.
Customers will benefit from the enhanced buying power of the new FLR Group. The Group will also be able to provide a professional service to a wider customer base in both residential and commercial sectors. Commercial sectors include healthcare, education, retail and leisure and hospitality. Expansion beyond the Midlands into London and the South East forms an integral part of the new business plan.
The merged operation will see directors Jeff Walker and Nathan Ware at the helm, supported by Commercial Director Faith Walker.
Jeff Walker, FLR Group, said:
The UK flooring industry is enjoying growth across various sectors and we are responding to the changing needs of customers. As a result of this strategic merger we can continue to respond to and meet changing trends in floor coverings. We are very excited about the future growth of the business.
Nathan Ware, The Commercial Flooring Company, added:
I am delighted by the partnership with Jeff, Faith and their team. FLR compliments our business and we share a strong vision for the future. Our combined goal is to create a bigger, stronger business which significantly enhances our client offering.
For further information, please contact David Viner, General Manager on 0121 443 5503.