Our Social Conscience
Nowadays, most businesses would claim to have a social conscience. How can you not? But the problem is that work often gets in the way of demonstrating that conscience.
Previously, we felt we did our bit by sponsoring local community initiatives, donating money or writing a cheque. It was good – but we knew we could do better.
Therefore, we’ve recently made a more concerted effort to refocus our sustainability efforts, establishing a structured plan and carving out sufficient time for our staff to engage with the activities within that plan.
Making A Difference
Our ambition is to make more of a difference in our local community and to do our bit for the environment. We want to help our staff feel better about themselves but, primarily, we want to give something back.
In addition, having realised how much we value the personal connections we make through work, we want our sustainability efforts to help people make more of those connections.
Some of what we’ve committed to in our plan is work-related; using more environmentally friendly products and materials, for example. But most of it is community-related, encouraging our staff to get involved with local projects where they can feel like they’re making a difference – and where there’s an obvious benefit to people’s physical and mental wellbeing.
There’s no denying we make a profit. That’s nothing to be ashamed of. But we want to act responsibly with those profits, reinvesting them in a meaningful way that builds relationships and helps people within our community. Otherwise, what’s the point?